SMARI is a family business with many years of experience in producing high-quality and authentic Cretan honey. Since its establishment in 2012, in the mountainous region of Kalamafka, Ierapetra, in the prefecture of Lasithi, Crete, the business has continued to operate and grow, remaining faithful to the traditions of the region.

For Cretans, honey is a fundamental element of their diet and cultural heritage. SMARI's goal is to highlight the unique nutritional value of Cretan honey, contributing to the promotion of the rich and high-quality Cretan diet.

In 2017, the business took the next big step in the field of packaged products, offering consumers honey of exceptional quality in three distinct varieties: Thyme, Pine-Thyme, and Pine honey.

The production process, from the hive to the jar, is carried out with love, care, and respect for both the product and the consumer. SMARI strictly follows hygiene regulations, ensuring that every jar of honey that reaches the consumer is pure and of the highest quality, reflecting the family's tradition and dedication.