

COMPANY
SMARI Cretan Honey is a family-owned business with extensive experience in producing high-quality Cretan honey with exceptional taste.
It was founded in 2012 in the mountainous village of Kalamafka, Ierapetra, in the region of Lasithi, Crete, where it is still based to this day.
HONEY is an integral part of the Cretans diet and culture. Our goal is to strongly promote the importance of its nutritional value as well as the benefits of the Cretan diet.
Thus, in 2017 we forcefully enter the market of standard products with a view to providing consumers with extra quality Cretan honey which can be found in three categories: Thyme Honey, Pine & Thyme Honey and Forest Honey (mostly pine).
We are extremely careful with the procedures followed for the conveyance of the honey from the hive to the jar always respecting the rules of hygiene.

VISION
At Smari, we envision a world where the pure, natural treasures of Crete are shared and appreciated globally.
Rooted in tradition and driven by quality, our mission is to bring the authentic taste and nutritional richness of Cretan honey to every table—while honoring the land, the bees, and the values of sustainable, ethical beekeeping.
We aim to be a trusted ambassador of Cretan culture and wellness, offering products that promote health, support biodiversity, and reflect the timeless harmony between nature and humanity
MISSION
At Smari, our mission is to produce and share premium-quality Cretan honey that stays true to nature, tradition, and sustainability. We are committed to preserving the ancient art of beekeeping in Crete, using environmentally friendly practices that protect the land and the bees.
We strive to offer 100% natural honey—free from additives and full of flavor and nutritional value—while promoting the benefits of the Cretan diet and contributing to the well-being of our customers around the world.












OUR PRODUCTS

Cretan SMARI honey is a 100% natural product of high nutritional value that reaches your table exactly as nature offers it. Gives longevity and well-being. It is Greek 100% Cretan honey and the producer is Mr. Manolis Nikolarakis with producer registration number: EL92 / 460.


RECIPΕS

