With the aim of expanding commercial partnerships and strengthening their export activity, Cretan Honeys SMARI participated in the B2B business meetings held in November 2024 at Helexpo Thessaloniki.
The schedule of pre-arranged business meetings brought together key representatives from the food and beverage sector, both from Greece and international markets. The authentic beekeeping products of SMARI, based on thyme honey and Cretan herbs, attracted strong commercial interest thanks to their high quality, natural flavor, and genuine identity.
During the meetings, the SMARI team had the opportunity to discuss potential collaborations with importers, distributors, and retail representatives, presenting the company’s philosophy, production methods, and the competitive advantages of its products.